I have been obsessed with asset efficiency and service models ever since I led the industrial software business at GE starting in 2007. At that time we were leading the the world in using advanced service contracts and data from connected fleets of assets - like gas turbines and aircraft engines - to drive efficiency on a global scale and protect customers from catastrophic equipment failures. It was a very successful strategy for GE. The problem was the technology employed was really only justified on assets valued at more than $5mm / unit and it took multiple years to fully implement across a fleet.          

Today, TwinThread can do more to optimize a $400 asset than I ever thought was possible - implemented in hours - and for only a few dollars per year. You cannot overestimate the impact this can have on the thousands of OEM equipment and smart device manufacturers that previously could not afford what only the largest and most expensive fleets could justify just a short time ago.        

At the same time, the urgency to develop modern service models has never been higher. The pace of technology change and the rise of global competition in virtually every sector means that OEMs must do more than deliver a reliable piece of equipment, they must be able to assure end-users get the most value out of that equipment within their operations - year after year.     

TwinThread serves as a critical foundation for delivering a modern service model, assures your equipment is operating as efficiently as possible in your customer’s operations, and assures your competitiveness now and into the future. Let’s get started today. 


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Erik Udstuen
Post by Erik Udstuen
February 15, 2021
Erik Udstuen is the current CEO of TwinThread. With a shrewd vision, thoughtful leadership, and vast technical expertise, Erik embodies the essence of a tech pioneer. As a founder of multiple successful companies, Erik mastered growing sustainable businesses––identifying opportunities where innovative solutions can address pressing issues in the industrial world. Notably, after leading Andesite Software and Mountain Systems, Inc., Erik became a senior GE Enterprise Solutions division executive, spearheading an industrial software portfolio with diverse capabilities and products.

Beyond his professional achievements, Erik has left an indelible mark on academic communities. During his time in Charlottesville, VA, Erik established a mentorship with the University of Virginia Darden School of Business student startup incubator, iLab, and the Virginia Tech Center for Innovation and Entrepreneurship. To this day, he continues his dedication to evolving the next generation of tech trailblazers.

Erik is also a RedHawk, receiving his undergraduate degree from Miami University in Ohio. He and his family currently call Bozeman, MT home.